What is agile marketing and how does it help?
Agile Marketing in Action
We collaborate and guide your team through a proven process to identify specific opportunities, tailored to your organisation that are strategically aligned to your commercial objectives.
We work through following digital strategy design & development process:
- Review your desired business, digital marketing and eCommerce goals & objectives.
- Research competitor activity, market scan, problem identification and opportunities.
- Analyse the existing ‘As Is’ state, customer base, target audience(s), platforms & perform a SWOT analysis.
- Recommend actions to guide you from the current ‘As Is’ state to the desired ‘To Be’ state.
- Implement the recommendations required to succeed.
- Evaluate: the changes made, improvements in KPIs & other agreed metrics.
Our Digital Strategy Action Plans map your vision, goals & opportunities to digital initiatives directly aligned to your organisations future business objectives.