Agile Marketing

 Keen to work with a flexible, adaptable and agile digital consultancy?

What is Agile Marketing?

Agile Marketing is an approach to marketing that takes its inspiration from Agile software development and that values:

Responding to change over following a plan
Rapid iterations over Big-Bang campaigns
Testing and data over opinions and conventions
Many small experiments over a few large bets
Individuals and interactions over one size fits all
Collaboration over silos and hierarchy

That is, while there is value in the items on the right,
we value the items on the left more.
 
The goals of Agile Marketing are to improve the speed, predictability, transparency, and adaptability to change of the marketing function.

Agile Marketing Manifesto:  agilemarketingmanifesto.org

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We are discovering better ways of creating value for our customers and for our organisations through new approaches to marketing.

agilemarketingmanifesto.org

Agile Marketing Manifesto
Digital Marketing agile Process sprints
We support Agile Marketing

Attract Supports the Agile Marketing Manifesto
Attract is an official Google Partner